Latest News

Catch up with our latest company and industry news.

SEAT refreshes the new Ibiza and new Arona with vibrant exterior colours

From launch, the new SEAT Ibiza and SEAT Arona featured a palette of seven exterior colours, including the exclusive Onyric colour.

Nissan Unveils All-New, All-Electric JUKE, Advancing Its European Electrification Strategy

First-ever 100% electric JUKE, built on CMF-EV platform and produced in Sunderland, UK

Veteran Takes on 6,000-Mile European Challenge to Support Breakfast Club Community

A military veteran is preparing to embark on an extraordinary journey across Europe to raise awareness for a cause close to his heart, supporting fellow veterans and tackling social isolation.

New Brand Alert! KGM has joined our exclusive discounts with Forces Cars Direct.

We’re happy to announce the exclusive military discounts on seven KGM models.

People power: Škoda to introduce striking new Dragon Skin paint colour after online vote

Dragon Skin to join Waterworld Green, Space Violet and Royal Green on a limited-run of 130 Octavia SportLines to mark the 30th Anniversary

New Cupra Born launches with striking design and enhanced technology

The new Born delivers electrifying performance with new features that intensify every drive.

The all-new ES: creating elegant saloon design for a new era

Lexus’s all-new premium model interprets classic saloon styling for the electrified era.

30 Million Strong: Changan hits historic production milestone.

Safety redefined with the new SDA Intelligence platform, rigorous testing, and Euro NCAP 5-star capability.

smart #5 Claims Six Major Awards in Global Launch Year

The mid-size SUV combines distinctive Mercedes-Benz design, up to 590 km of range, a high-tech cockpit, and segment-leading safety.

Kia EV2 prototype delivers impressive range at the world’s largest EV winter drive event

In sub-zero temperatures, the long-range EV2 prototype achieved 310.6km within 25% of its WLTP range, outperforming tested production vehicles.

Lotus military discounts now available with Forces Cars Direct

We’re excited to welcome exclusive military discounts on the Lotus Emeya and Lotus Eletre.

Kia EV4 achieves 390km in record cold El Prix Winter Test Drive

In the coldest edition of the El Prix Winter Test Drive to date, with temperatures down to –31°C, the EV4 demonstrated the maturity of its Gen4 battery system.

Cupra Introduces New Tribe Editions for Formentor & Terramar Models

The new editions were first shown at IAA 2025 and offer new exterior colours and unique interior design concepts.

Welcome to Forces Cars Direct

If you serve, you save

We provide new car discounts for all
Armed Forces personnel, past and present.

To discover the discounts available for you and to find your ideal car, please select your eligibility from the list below:

Not sure if you’re eligible? Find out if you are here