As a company, we are aware of the impacts our business has on the environment and the role of our vehicle sales in the global carbon agenda. 

We are committed to our sustainability agenda, providing the necessary resources and working with colleagues to realise our vision and ambitions to make a positive difference.

Rewards.Earth partnership

Working with Rewards.Earth, we believe that if everyone did their bit to live carbon neutral then we can reverse global warming. We are committed to planting a minimum of 7,400 trees per year to help offset our carbon footprint.

Read more about Rewards.Earth >

The Green Task Force

We are committed to planting a minimum of 7,400 trees per year to help offset our carbon footprint by working with The Green Task Force. It has been proven that involving military veterans and blue light services personnel in Nature-Based Therapy (NBT) has a positive effect on mental health, and The Green Task Force works to drive a pathway to employment as well as therapy through post traumatic growth.

Find out more


We have partnered with renewable energy, industry leading experts, myenergi, to further support our customers in the switch to electric vehicles. myenergi supply homes and businesses globally with renewable energy products and smart devices, helping users to control their own home’s flow of energy as well as supporting our National Grid. 

Read more from myenergi.

Our Policies

If you want to learn more about our environmental policies follow the link below to view our full documentation.

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Together, if we all do our bit to live a carbon neutral life, we can reverse climate change and save our planet for our future generations.

Welcome to Forces Cars Direct

If you serve, you save

We provide new car discounts for all
Armed Forces personnel, past and present.

To discover the discounts available for you and to find your ideal car, please select your eligibility from the list below:

Not sure if you’re eligible? Find out if you are here